View Single Post
      05-20-2013, 10:06 PM   #17
RPM90
Major General
892
Rep
7,047
Posts

Drives: 340i M-sport AT
Join Date: Mar 2006
Location: Chicago

iTrader: (1)

Quote:
Originally Posted by Ramos View Post
I agree. Figure 44-45K base, 47-48K with premium and navi, low 50's loaded. M2 will add another 5-6 grand
That's not far off from what I'm thinking.

BMW isn't offering a 235i, so they put the M in front of it, yet it's still the new updated replacement for the quite old model 135i as I see it.
So it shouldn't be price compared to the 135is
The power bump is something that is simply needed for a new model as the 1 series of that generation has been out for quite some time.

I'm using my 2013 335i Msport as a price comparison.
Mine has DH pkg, prem pkg, and HK audio. A mid level optioned 3 and the MSRP is $52K
The 3 is a near lux sport sedan and it's already priced higher than it's competition. Compared to the new 2 series the F30 has a nicer dash design and over all nicer interior that should be considered in terms of pricing.

The M235i power increase is simply the PPK software added to the
N55.
Pricing should be what a current 135i costs with around $800 for the PPK, along with a typical $300-$500 new model year price increase.
PPk should cost less here due to economy of scale and because it's not a retrofit option as it was before and is now, which adds labor cost.
It's coming from the factory already equipped with PPK.

A current 135i with 7spd DCT, Msport pkg, prem. pkg, and HK audio has an
MSRP of $46,450. If you want the HK at $875, then you also have to pay
$650 to get BT with BMW assist. Hopefully they'll fix that with the new model.

$46,450 for that 135i.
Let's add $800 for the PPK and that's $47,250. Add $300 model bump and MSRP should be $47,550-$48,00 for a nicely equipped M235i with AT trans.
If you get MT, then about $450 lower price as that is the upgrade cost to get the DCT.

I could live with that pricing.
$50K or over for those items and options I couldn't do it.
Appreciate 0