Quote:
Originally Posted by malba2366
The dealer's true cost (before sales target bonuses) is reported to be 12% off MSRP. There is not more profit on options (unless they are added on at the dealership). After factoring in the BMW incentives, savings by percentage ends up being higher on lower priced cars.
I was offered 10% off MSRP before incentives without difficulty on a 40i, but they told me only 5% off on a M50i.
|
It depends on availability of the model too.
What I said was true in general not for a specific car.
Each model has its own factors but the more options you stack the more you have to bargain discounts from.
Option discounts are more than 15%.