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Being that BMW is new to the segment. Do you guys think the company's initial goal is to supplant the GLS in being number one or is it to be a viable option?
I ask this because Merc has been in the segment for quite some time and I ponder to think the longevity and sustainability will be hard to impossible to pass for BMW.
I don't see it as a true rivalry like the:
3 vs C
5 vs E
7 vs S
X5 vs GLE
Thoughts?
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